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How to Kickstart Your Zero-Party Data Marketing Strategy This Black Friday
What better time to double down on your zero-party data collection than the BFCM weekend when store traffic skyrockets! Find out why this type of data is so important for your ecommerce brand, best practices for collecting it, and how you can leverage it in the long-term. …Read More
Case Study: How Swanky’s Strategic Digital Marketing Services Helped DockATot Navigate an Ecommerce Rebrand
Read all about how Swanky’s Growth Accelerator team provided strategic marketing services, including A/B testing, PPC and email marketing, to successfully navigate Sleepyhead of Sweden’s ecommerce rebrand to DockATot. …Read More
Generating Instant ROI Through Outsourced Ecommerce Management
Not sure whether to outsource your ecommerce management? Read on for seven reasons why you should, plus a real-life success story from Australia to demonstrate the benefits. …Read More
Webtrends Optimize
Webtrends Optimize is an unrestricted, full-stack Conversion Rate Optimisation (CRO) platform with an ‘all-inclusive’ model - all tools and features are available to everyone. No tiers. No paywalls. No upgrades required to access anything. The solution is feature-rich; A/B testing, MVT, Personalisation, Social Proof, Product Recommendations, Client& Server-side, Third-party Integrations… They’re all available within the platform. Over the past 20+ years they’ve worked with businesses of all sizes, from all industries, from all around the world. …Read More
Meet the Ecommerce Unlocked Main Stage Speakers!
Say hello to the industry experts taking to the main stage at our inaugural Ecommerce Unlocked event on Friday 10th September 2021. …Read More
Meet the Swanky Australia Team
Meet the Shopify Plus experts based in our Toowoomba office. This is your trusty Swanky Australia team! …Read More
Selling on Pinterest: Top Tips For Turning Pins Into Purchases
In this blog post, we're exploring the benefits for ecommerce retailers of selling on Pinterest, top tips for driving sales on the platform, and the functionality provided by the Pinterest for Shopify app! …Read More
Ecommerce Unlocked: South West … It’s Finally Happening!
Are you ready to revolutionise the way you sell online? Join us in Exeter for our inaugural Ecommerce Unlocked event, happening this September. …Read More
Case Study: How Email Marketing Became The Highest Converting Sales Channel For Kent Brushes
Swanky’s data-led email marketing campaigns for Kent Brushes have proven extremely valuable when it comes to converting clicks into customers. This case study explores the overall email strategy we implemented, and dives into the specific campaign that increased email generated revenue by over 800%! …Read More
The Importance of Data in Your Ecommerce Business
We catch up with Tom Cox, Data and Analytics Manager at Swanky, to talk data-driven ecommerce! Find out why data is so important in ecommerce, which metrics you need to monitor as a retailer, and how we use commercial data here at Swanky to guide our decision-making across our client services. …Read More
How to Localise Your International Ecommerce Stores: Insights From Dynamic Yield
We catch up with Shana Pilewski, Head of Marketing at experience optimisation platform Dynamic Yield, to find out why ecommerce localisation is so important for international brands in their quest to provide a relevant and engaging customer experience for shoppers across the globe. …Read More
We’re Finalists at the 2021 UK Digital Growth Awards!
Swanky has been shortlisted in six categories at this year's Digital Growth Awards! Read all about the websites and projects that have made the shortlist. …Read More
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