Loyalty Program Design We can help you create a branded loyalty program.

Our Loyalty Programs

Are you struggling with customer retention? Would you like to get better value for money out of your customer acquisition budget? Loyalty programs are a long-term marketing effort which build and nurture your brand’s relationship with your customers, providing incentives to purchase by rewarding those who consistently shop at your store. By investing in a loyalty program, you can encourage more of your customers to buy more of your products more often. This will increase your customer satisfaction, retention, lifetime value and generate a higher return on your marketing spend.

We have years of experience delivering outstanding results for our clients. Our loyalty programs have been known to double the number of customer memberships within 2 months of relaunch, increase the sign-up to purchase conversion rate of new loyalty program members from less than 1% to over 13% within 14 days of sign-up, and increase the customer engagement of enterprise businesses by a factor of 5. So, if high customer satisfaction, retention and revenue growth sounds like something you’d be interested in, Swanky would be more than happy to discuss with you what our friendly team of ecommerce experts could do for your brand.  

Our Loyalty Program Creation Process

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Step 1.
Defining Objectives

The process starts with a conversation to define clear objectives and find out what you would like your loyalty program to do for your business.

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Step 2.
Customer Analysis

We will then interview and survey your unique customer base to identify exactly what they would most like to gain from signing up to the program.

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Step 3.
Design & Development

To create a scheme that works best for you, we will place our focus on developing a loyalty program which matches the desires of both you and your customers, is easy to manage and is set to deliver strong results.

Sign-Off
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Step 4.
Launch

Our highly skilled technical experts will help you to seamlessly launch and set up your new loyalty program on your store.

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Step 5.
Review

We will then review and test your store’s performance after the scheme has launched in order to ensure that we have provided the highest quality loyalty program for your brand.

Frequently Asked Questions

Why should I invest in a loyalty program?  

Because happy customers spend more. Having a loyalty program in place to reward your customers for their purchases and keep them coming back for more is one of the best techniques for boosting your brand’s revenue as a whole. In fact, according to LoyaltyLion, loyal customers typically spend 67% more than new visitors to your store.

Our own experience has confirmed this to be true. For one of the enterprise businesses that we currently work with, 23% of their customer base are loyal but this 23% are responsible for over half of that business’ annual revenue (!) as our data shows that these loyal customers are spending 129% more than new users. Clearly, the advantages of creating a customer loyalty program are multi-layered, vast and overlapping. Broken down, here are some of the main benefits of implementing a loyalty scheme to your store:

  • Increase your customer retention.
  • Increase your customer satisfaction.
  • Increase your customer lifetime value.
  • Increase your average order value.
  • Increase your revenue quickly and sustainably.
  • Increase your return on marketing investments and ad spend as high customer retention eliminates the need to acquire customers twice.

Who do Swanky partner with to create loyalty programs?

Swanky work with our preferred partner Loyalty Lion because, in our opinion, it’s the best system on the market for creating and managing effective loyalty programs. As a system, Loyalty Lion is wonderfully simple and easy to use. It allows you to directly engage with your customer base and keep them buying from your brand by offering flexible rewards, advantage points and VIP offers. In turn, our Loyalty Lion schemes significantly increase engagement and drive real growth for the businesses we work with, helping our clients to increase their profitability, reduce the money they spend on acquiring new customers and attract more loyal shoppers through user reviews and socially endorsed referrals.

Why should I choose Swanky to launch my loyalty program?

At Swanky, our team have a data-led approach to everything that we do. We also tailor all of our projects to each business’ unique needs and goals. This means that when we’re scoping out a loyalty program for your business, we will use customer interviews and surveys to identify what would most engage your brand’s specific audience and then use our findings to develop a custom program that will work best to grow your business.

As Shopify Plus Experts, our friendly team has extensive ecommerce experience providing guidance and technical assistance to established industry leaders – with our clients turning over 9 figures annually. With our years of experience, ecommerce expertise and partnership with the best loyalty program system on the market, we are committed to reliably increasing our clients’ customer retention, lifetime value and happiness.

Our approach to loyalty program design, development and implementation is also very straightforward and jargon-free. We take an honest and open approach to client communication and, after establishing your business goals and identifying what your customers are looking for, will work to make sure you have the best loyalty scheme to match your brand’s needs. At Swanky, our top priority is client satisfaction and giving our customers the highest return on investment possible – and we have the results to prove that we can do just that.

For example, we increased one company’s loyalty program subscriber total by over 100% within 2 months of beginning testing. For another client, we were proud to increase their sign-up-to-purchase conversion rate for new loyalty members from less than 1% to over 13% within 14 days of their members signing up. If you’re looking to achieve similar results to this, we’d love to have a chat about what Swanky could do for you.

Case Studies

When Pulse Boutique initially reached out to us, they were looking to take their customer engagement to the next level. The brand wanted to offer their loyal customers the chance to join a friendly conversation, ‘share the love’ and become part of a mutually beneficial business-to-consumer relationship.

Read Case

When Pulse Boutique initially reached out to us, they were looking to take their customer engagement to the next level. The brand wanted to offer their loyal customers the chance to join a friendly conversation, ‘share the love’ and become part of a mutually beneficial business-to-consumer relationship.

Read Case

Read on to find out how Swanky helped this premium footwear retailer to give their revenue and customer retention a serious boost by overhauling their existing customer loyalty program and improving the user-friendliness of their store’s design.

Read Case

Read on to find out how Swanky helped this premium footwear retailer to give their revenue and customer retention a serious boost by overhauling their existing customer loyalty program and improving the user-friendliness of their store’s design.

Read Case
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If you have a project in mind, feel free to contact us for a friendly chat.

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