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Case Study: The Sales-Boosting Impact of Bespoke Subscription Solutions
Swanky are passionate about using our technical ecommerce know-how to create custom solutions for every one of our clients’ unique business challenges; helping them unlock their sales potential by developing and delivering high-quality website tools, apps and systems integrations. Read on to find out how Swanky helped artisanal pasta delivery service Pasta Evangelists to streamline their customers’ meal ordering experience and simplify their internal business management by building them a personalised subscription management system. …Read More
Case Study: How Customisation Helped this Online Jewellery Store Grow
At Swanky, we believe in building websites which not only look great but also drive revenue growth by providing an exceptional and intuitive user experience; working seamlessly to guide customers along a natural path to purchase. Read on to find out how we helped Swiss custom jewellery company Your Mood to enhance the user experience of their website and boost their sales by crafting them a beautiful custom ring-builder tool for their ecommerce store. …Read More
10 Simple Conversion Rate Optimisation Techniques: The Beginner’s Guide to Increasing Sales
Conversion rate optimisation, the process of maximising the revenue generated from each visitor to your store, is undoubtedly the foundation of any strong ecommerce strategy. However, CRO is also a very broad term, affecting every aspect of your website’s design - from its layout and aesthetic to its written content and technical build. So when it comes to taking steps towards rocketing your revenue and converting more of your website’s browsers into buyers, where should you begin? …Read More
The Ultimate SEO Checklist for Your Shopify Store
There is no doubt that SEO (search engine optimisation), the practice of increasing your website’s presence in search engine results, is a huge component to success in the world of ecommerce. In fact, studies show that 93% of online experiences now begin with a search engine and websites appearing on the first page of Google steal 95% of internet traffic. Having a strong SEO foundation is therefore essential for getting ahead of the competition and boosting the revenue, reputation and overall success of your brand. …Read More
Metcalfe’s Skinny
This quirky national brand was created by Julian Metcalfe (of Pret A Manger) and is stocked in thousands of supermarkets around the UK. The Metcalfe’s Skinny team wanted a hand with a full site redesign and build in late 2015 and found Swanky through the Shopify Experts marketplace. Our team provided theirs with a full website design and development consultation Read the full article... …Read More
Huel
International plant-based food retailer Huel sells meal replacement powders and bars to customers across the globe. Swanky worked with Huel for over a year at the start of their journey on Shopify, supporting their rapid growth, by helping them to launch a phenomenally successful subscription service, create an online German store and begin ongoing conversion rate optimisation testing to maximise the success of their business. The brand reached £40m revenue in the first three years, and has since gone on to top £140m in revenue in 2022, with teams now spread across the US, UK, and Europe. …Read More
Protein Water
This innovative startup has created a range of tasty sports beverages which quench and strengthen in equal measure! Okay – that might be a health claim too far from us, but the unique blend of protein and fruity flavours make these clever drinks ideal for sporty types. At Swanky, we provided a full website design Read the full article... …Read More
Case Study: How Swanky Optimised this Fashion Retailer’s Shopify Store for Success
Founded by a team of fashion-loving digital innovators, Knomo is on a mission to create bags and accessories that are "beautiful on the outside and smart on the inside". Read on to find out how Swanky helped Knomo to optimise their new 2018 website for success by guiding them through various design and development solutions for all elements of their new website build; from a strong technical foundation to a striking layout that reflects the impeccable quality Knomo’s customers have come to expect from the brand. …Read More
Internationalisation for Shopify Stores
For years, one of the most pressing issues for Shopify store owners looking to take their businesses global has been Shopify’s limited internationalisation options. However, this obstacle is about to disappear as today marks the announcement of Shopify’s exciting new feature updates; a multi-currency and local payment methods function to help equip your brand for global success. …Read More
How to Measure Ecommerce Success with Conversion Rate Optimisation
How much do you know about your customers and about their interactions with you? If you have a physical store or rely heavily on the face-to-face interactions of salespeople, then you probably have some metrics by which to gauge your customer interactions - who is happy, who is upset, what sales of products or services look like compared to past months and past years. …Read More
Conversion Rate Optimisation: How To Know Your Expert Is The Real Deal
Imagine increasing your annual turnover by 10% within 3 months - without hiring new staff or spending more money on advertising. It’s not unheard of for businesses to triple their site conversion rates within a year of beginning CRO programmes. That’s why Conversion Rate Optimisation (CRO) has become somewhat of a hot topic in the e-commerce community lately. But what are the risks of taking on a CRO consultant without understanding the concept and its process? …Read More
SEO Case Study: How One Advertising Business Rose to the Top
Since founding their innovative business in 2012, the Signkick team have specialised in making the planning, purchase and execution of outdoor advertising simpler and more accessible for business owners across the nation. With over 75,000 available promotional spaces across the UK and a wide range of helpful advertising services to provide, the brand quickly began working to spread the word about their company to as wide an audience as possible. …Read More
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