Case Study: How Advanced Klaviyo Email Segmentation Improved Attributed Conversions by 323%
Klaviyo expert Stephen Rowley, Senior Digital Marketing Manager at Swanky, shares how we applied our 360-degree approach to customer experience to optimise email and SMS marketing through advanced Klaviyo email… Read More
Case Study: How Our Shopify Experts Supported the Launch of the Saint James Australia Ecommerce Store
Namira Putri, Project Manager at Swanky Australia, explores why Shopify was chosen to power the new Saint James Australia ecommerce store, and how Swanky supported this APAC launch. Read More
How to Manage a Composable Commerce Implementation: Guidance For Ecommerce Leaders & CTOs
A composable ecommerce implementation holds inherent complexities and challenges. These are both technical and operational. In this article, we look at how to manage a team and draw on others’… Read More
Case Study: How Optimised Conversion Tracking Helped Increase Revenue by 38%
We recently resolved data tracking issues for an award-winning health and wellness brand, optimising its marketing as a result. Our comprehensive solutions increased revenue and empowered the brand to make… Read More
Using Polar Analytics With Shopify to Improve Data Analysis
At Swanky we are always looking for the best tech to support our work. We recently integrated Polar Analytics into our service, offering it to all our Shopify clients. Read… Read More
Case Study: Why This Australian Beer Brand Chose to Move to Shopify – And How Swanky Helped
Find out why Shopify was the ecommerce destination of choice for Akasha Brewing, and how our Australian team helped this popular beer brand make the transition from WooCommerce. Read More
Advantages & Applications of a Composable Tech Stack
Join Sean Clanchy, Managing Director of Swanky Australia, as he outlines the key benefits of adopting a composable tech stack and explores practical use cases for retailers to consider. Read More
Checkout Optimisation Strategies For Your Shopify Store
Join Sophie Wright, Digital Strategist at Swanky, as she explores how Shopify retailers can optimise the world’s highest-converting checkout even further to improve the checkout experience and reduce the likelihood… Read More
Best Practices For Your Klaviyo Email Design
In this article, our in-house Klaviyo specialist Sarah Hanney shares 11 top tips for creating impactful ecommerce emails that drive clicks and conversions. Read More
An Introduction to CDPs in Ecommerce
A Customer Data Platform (CDP) offers unparalleled insight into customer behaviour, both on- and offline. This data enables you to craft hyper-personalised customer journeys and make data-driven decisions. Read More
International Tax Considerations for Australian Ecommerce Businesses Selling Overseas
In this article, we welcome the team from leading assurance, tax and advisory firm Grant Thornton Australia to the blog. Perfect for online retailers who are thinking about expanding into… Read More
What Are the Benefits of Composable Commerce?
Composable commerce has undeniable benefits, from improved site performance to enhanced flexibility. Explore these advantages, and what they could mean for your brand, in this article. Read More