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Esther Lowde

Marketing14 January 2020

How to Use Customer Segmentation to Supercharge Your KPIs

Understanding your customers’ unique wants and needs is the foundation of any successful marketing strategy. But when it comes to replacing your one-size-fits-all approach with c...
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Rodney Laws

Marketing8 January 2020

Can My Ecommerce Product Pages Learn Anything From BuzzFeed’s Writing Style?

In this blog post, we welcome ecommerce platform specialist and online business consultant Rodney Laws, as he explores how, with inspiration from BuzzFeed's writing style, you can ...
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Hannah Leary

Marketing2 January 2020

Ecommerce Spotlight: Customer Engagement with Klaviyo

Today on the blog, Phil Greenwood, Channel Manager at Klaviyo, joins us for the latest instalment of our Ecommerce Spotlight series.
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Esther Lowde

Marketing23 December 2019

13 Reasons Why Marketing Automation is Important for Your Ecommerce Store

What if you could spend less time on your everyday marketing activities - but have them yield far better results? Read on to find out how marketing automation is revolutionising th...
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Hannah Leary

Marketing17 December 2019

Ecommerce Spotlight: Customer Engagement with dotdigital

In today’s instalment of Ecommerce Spotlight, we chat to Justin Broomes, Strategic Ecommerce Partnerships Manager at dotdigital, for a deep dive into marketing automation and cus
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Kayleigh Alexandra

Marketing11 December 2019

How Pinterest Marketing Can Unlock The Potential Of Your Ecommerce Site

Today on the Swanky blog, we welcome Kayleigh Alexandra from MicroStartups to explore how Pinterest marketing can help take your ecommerce brand to the next level!
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Chase Alderton

Marketing6 December 2019

5 Standout Examples of Subscription Ecommerce

Today, ReCharge's Marketing Manager, Chase Alderton, takes over the Swanky blog to share five standout examples of subscription ecommerce. Prepare to be inspired!
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Hannah Leary

Marketing3 December 2019

Subscription Ecommerce: What are the Benefits for You and Your Customers?

There’s no denying the meteoric rise of the subscription based business model. Subscriptions present a whole host of benefits for business and for customers, making them an attra...
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Hannah Leary

Marketing1 December 2019

Ecommerce Unlocked: South West – New Event Announced For Exeter

Are you ready to revolutionise the way you sell online? Announcing our brand new Exeter event, Ecommerce Unlocked: South West!
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