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REASONS TO MIGRATE

Why migrate from OroCommerce to Shopify?

Launched in 2012 by former Magento employees, open-source ecommerce solution OroCommerce has been purpose-built for complex B2B retail.

Despite proving popular with a number of B2B companies, one of the most compelling aspects of OroCommerce – its ability to be customised and extended for specific commerce needs – is typically the very thing that causes dissatisfaction amongst retailers using the platform. A very specific coding skill set is required to implement and maintain customisations, resulting in heavy reliance on costly developers. This can result in extended project timelines, drained budgets and frustrated team members – ultimately encumbering growth.

For OroCommerce users looking for a more agile and intuitive B2B solution, Shopify is becoming an increasingly viable alternative. Recently overhauled, the platform’s B2B functionality now matches the powerful capabilities of its DTC offering. As a result, Shopify has been named a ‘Leader’ in the 2024 Forrester Wave™: Commerce Solutions for B2B Vendor Assessment – whereas OroCommerce is ranked as a ‘Contender’ with a much weaker offering and market presence.

Shopify offers B2B retailers unlimited flexibility. From simple, code-free storefront edits, to rapid checkout customisations with Checkout Extensibility, and intuitive plug-and-play third-party integrations, users can tailor their B2B solution without needing to rely on external development resources. This can help to reduce costs whilst empowering retailers to evolve at pace.

TALK TO US ABOUT MIGRATING FROM OROCOMMERCE

HOW IT WORKS

Replatforming to Shopify

Whilst each migration to Shopify is unique, these are the general steps you can expect to experience when working with Swanky to replatform:

Analysis & scoping

This is the discovery phase. We will analyse your current commerce stack in terms of its suitability for your goals and then make recommendations based on our findings. Meanwhile, our designers will start to develop ‘look and feel’ concepts.

Page templates

These initial design concepts will be transformed into fully fledged page designs. Our in-house team of UX/UI designers consistently produce stunning website designs that marry style and functionality.

Third-party integrations

If required, we can integrate a range of third-party business solutions with your Shopify store – either through custom-developed middleware or an established iPaaS like Patchworks.

Product data import

We will migrate your product data from OroCommerce to Shopify, ensuring its security throughout the export and import stages.

Solution development

Our industry-leading team of Shopify developers are trusted by brands across the globe to carefully craft innovative and compelling commerce solutions, from slick Shopify websites to cutting-edge custom apps.

Order & customer data import

Next, it’s time for your order and customer data to be exported from OroCommerce and imported into Shopify.

Pre-launch testing

During this crucial phase of the migration process, your website will be thoroughly tested by our QA team. There will also be a period of user acceptance testing before your Shopify store can go live.

Ongoing support

Once your Shopify site has launched, we can provide ongoing support as part of a flexible retainer package. This could include services such as Shopify development, experimentation and optimisation, and digital marketing.

MIGRATION SUCCESS STORIES

Shopify migration case studies

Check out the variety of brands we’ve migrated to Shopify:

LATEST MIGRATION ARTICLES

Migration resources for you and your team

Can we help you migrate from OroCommerce to Shopify?

Get in touch with our solutions team to find out how we can help you kickstart your B2B journey on Shopify.

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