Internationalisation
Oct 12
One Retail Group
International retailer One Retail Group approached Swanky to migrate seven DTC brands from WooCommerce to Shopify. Swanky rolled out 12 new stores in just six months, using a hybrid of Shopify Markets and expansion stores to solution the international store structure.
Written By
Swanky
Company profile
Industry: Multi-brand group – Homeware, personal care and lifestyle consumer goods
Business model: DTC – multi-brand group selling via their ecommerce stores and on marketplaces.
Region: UK and rest of Europe
Project goals
- Migrate from WooCommerce to Shopify Plus
- Manage all 7 brand stores together via a unified codebase, whilst keeping management
- Sell internationally via Shopify Markets and Expansion stores.
Services
Tech stack
- Yotpo
- Mirakl
- Zendesk
- Klaviyo
Read our case study to find out more about how we rolled out 12 new Shopify Plus stores in under 6 months.