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Case Study: Why This Australian Beer Brand Chose to Move to Shopify – And How Swanky Helped
Find out why Shopify was the ecommerce destination of choice for Akasha Brewing, and how our Australian team helped this popular beer brand make the transition from WooCommerce. …Read More
Checkout Optimisation Strategies For Your Shopify Store
Join Sophie Wright, Digital Strategist at Swanky, as she explores how Shopify retailers can optimise the world’s highest-converting checkout even further to improve the checkout experience and reduce the likelihood of cart abandonment. …Read More
International Tax Considerations for Australian Ecommerce Businesses Selling Overseas
In this article, we welcome the team from leading assurance, tax and advisory firm Grant Thornton Australia to the blog. Perfect for online retailers who are thinking about expanding into new global markets, this piece covers three types of tax that you need to know about when selling internationally from Australia. …Read More
What Are the Benefits of Composable Commerce?
Composable commerce has undeniable benefits, from improved site performance to enhanced flexibility. Explore these advantages, and what they could mean for your brand, in this article. …Read More
Case Study: Recharge Customer Portal Customisation for a Gin Subscription Brand
We explore how our team of Shopify experts combined their knowledge of subscription with data analysis to build trust, improve retention and increase AOV for Australian alcohol brand, Garden Street. …Read More
Klaviyo Best Practice: The Ultimate Guide to Your Marketing Automation and CRM
In this article, Swanky’s Klaviyo expert, Stephen Rowley, shares top tips for managing your email and SMS marketing. Learn the secrets of Klaviyo best practice, from initial set up and list building strategies, to crafting automations and email campaigns that convert. …Read More
Swanky’s Approach to Single Sign-On (SSO) on Shopify
Use cases for SSO on Shopify vary in scale and complexity. This is a tool designed to enhance customer experience, but it can cause problems for development teams. Learn how Swanky approaches SSO to increase customer engagement. …Read More
Mastering Klaviyo Flows: 12 Email Automations That Every Ecommerce Brand Needs
From core flows that welcome new customers and follow up on abandoned checkouts, to more advanced automations that nurture customer relationships and increase lifetime value, this article delves into 12 powerful Klaviyo flows that brands can create to supercharge their email automation. …Read More
Case Study: The CRO Program That Delivered 213% ROI for a US Stationery Brand
Swanky was engaged to improve conversion rate and drive revenue growth for this Shopify brand. Find out how we delivered 17 winning tests and delivered 213% ROI in year one of our engagement with this US-based retailer. …Read More
Data Attribution in Ecommerce: What Makes Swanky’s Approach Unique?
Navigating data attribution in ecommerce can be confusing and lead to misinformed decisions. Learn from Tom Cox, Data & Analytics Manager at Swanky, about how Swanky’s approach leads to clarity and growth. …Read More
Composable Commerce Explained: Defining Key Terms & Understanding Core Concepts
Perfect for introducing yourself or your team to composable commerce and related technologies, this glossary covers common terms you’ll hear when talking about composability in modern web development (especially on Shopify). …Read More
Rethinking Ecommerce Loyalty: Innovative Strategies to Increase Customer Retention
In this article, we leverage our expertise in retention marketing to round up seven creative ways to keep your customers coming back for more. Keep reading for strategies, examples and tech recommendations, with advice from our Senior Digital Marketing Manager, Stephen Rowley. …Read More
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