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Case Study: Recharge Customer Portal Customisation for a Gin Subscription Brand
We explore how our team of Shopify experts combined their knowledge of subscription with data analysis to build trust, improve retention and increase AOV for Australian alcohol brand, Garden Street. …Read More
Klaviyo Best Practice: The Ultimate Guide to Your Marketing Automation and CRM
In this article, Swanky’s Klaviyo expert, Stephen Rowley, shares top tips for managing your email and SMS marketing. Learn the secrets of Klaviyo best practice, from initial set up and list building strategies, to crafting automations and email campaigns that convert. …Read More
Swanky’s Approach to Single Sign-On (SSO) on Shopify
Use cases for SSO on Shopify vary in scale and complexity. This is a tool designed to enhance customer experience, but it can cause problems for development teams. Learn how Swanky approaches SSO to increase customer engagement. …Read More
Mastering Klaviyo Flows: 12 Email Automations That Every Ecommerce Brand Needs
From core flows that welcome new customers and follow up on abandoned checkouts, to more advanced automations that nurture customer relationships and increase lifetime value, this article delves into 12 powerful Klaviyo flows that brands can create to supercharge their email automation. …Read More
Case Study: The CRO Program That Delivered 213% ROI for a US Stationery Brand
Swanky was engaged to improve conversion rate and drive revenue growth for this Shopify brand. Find out how we delivered 17 winning tests and delivered 213% ROI in year one of our engagement with this US-based retailer. …Read More
Data Attribution in Ecommerce: What Makes Swanky’s Approach Unique?
Navigating data attribution in ecommerce can be confusing and lead to misinformed decisions. Learn from Tom Cox, Data & Analytics Manager at Swanky, about how Swanky’s approach leads to clarity and growth. …Read More
Composable Commerce Explained: Defining Key Terms & Understanding Core Concepts
Perfect for introducing yourself or your team to composable commerce and related technologies, this glossary covers common terms you’ll hear when talking about composability in modern web development (especially on Shopify). …Read More
Rethinking Ecommerce Loyalty: Innovative Strategies to Increase Customer Retention
In this article, we leverage our expertise in retention marketing to round up seven creative ways to keep your customers coming back for more. Keep reading for strategies, examples and tech recommendations, with advice from our Senior Digital Marketing Manager, Stephen Rowley. …Read More
Case Study: Natural Instinct’s B2B Migration From Magento Enterprise to Shopify Plus
This case study explores how we migrated leading pet food retailer Natural Instinct from Adobe Commerce (Magento Enterprise) B2B to Shopify Plus, crafting a more flexible and cost-effective ecommerce store that will empower the brand to scale its B2B and DTC operations. …Read More
Shopify Themes vs Headless: Which Approach is Right For Your Business?
This article explores the options for Shopify retailers when deciding on their ecommerce tech stack. We’ll present some of the main differences between a theme or headless approach, and discuss how to identify which solution may be best suited to your business. …Read More
Case Study: Enterprise Garden Brand Mr. Fothergill’s Migrates from SuiteCommerce to Shopify Plus to Unlock Growth
Leading horticulture supplier Mr. Fothergill’s engaged Swanky to support its ecommerce migration from SuiteCommerce to Shopify Plus. This replatforming process included optimising UX, upgrading search functionality, and consulting on the store’s enterprise tech stack. Read on to learn how our Shopify Plus experts navigated this project. …Read More
Montville Coffee
Swanky met the Montville Coffee team through Australia's Food Agribusiness Network. On a mission to increase revenue through their online channels, the team engaged our Shopify Plus Experts to move their online store to a Shopify 2.0 theme. This has unlocked increased flexibility and ownership, as well as an improved experience for online coffee shoppers. …Read More
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