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Swanky Secures £7.6m Investment from YFM to Support Next Phase of Growth
The partnership will accelerate Swanky’s ability to deliver at scale within the Shopify ecosystem, building on its strong reputation and leadership position in the market. …Read More
Case Study: How a Simple Lead Generation Campaign Helped Increase Monthly Revenue By 143% During Black November
Join Harley Scotland, Digital Project Manager in Swanky’s Australian team, as he walks through the structured multi-channel marketing campaign that drove successful BFCM performance for Brisbane-based business Salon Supplies & Furniture. …Read More
Email Marketing Strategies for DTC Subscription Brands
Join Sarah Hanney, Digital Marketing Manager in our Growth Accelerator team, as she explores seven key email marketing strategies for subscription retailers. Plus, learn how the Recharge-Klaviyo integration can help drive engagement, conversion and retention. …Read More
Aligning Fulfilment Execution With Your Shopify Frontend Experience – The Need for Scalable Logistics Infrastructure
In this article, we examine the consequences of a logistics setup that can’t keep pace with the frontend experience, considering the impact on both customers and businesses. We also explore a faster route to alignment for fast-scaling brands building on Shopify, through Swanky’s Integrated Retail Accelerator. …Read More
Connected Commerce Strategies For Professional Sports Teams
Join Sean Clanchy, MD of Swanky ANZ, as he shares the tactics and technology helping professional sports organisations to unify commerce experiences, lift revenue and deepen loyalty - without turning fandom into something transactional. …Read More
Increasing Retention With the Klaviyo & Gorgias Integration
Linking your ecommerce lifecycle messaging to your customer support interactions can help prevent unnecessary frustration and deliver a more seamless customer journey. Join Stephen Rowley as he explains what the Klaviyo & Gorgias integration enables and outlines four practical ways to use it to strengthen customer loyalty and retention. …Read More
Introducing the Shopify Integrated Retail Accelerator
Combining leading technology and best-in-class implementation expertise, the Integrated Retail Accelerator provides a rapid path to unified, end-to-end commerce. Find out more about the context behind it, what it is, and who it could deliver value for. …Read More
Agentic Commerce & AI Checkout: What Google & Shopify’s UCP Means For Ecommerce Retailers
Join us as we explore Google and Shopify’s new agentic commerce foundation and how it could impact the customer journey as we know it. We consider practical use cases for retailers and look at how brands can prepare as AI-led checkout becomes a reality, focusing on commerce hygiene in particular. …Read More
When Discovery Happens Before the Click: How AI is Reshaping Ecommerce Performance Marketing
AI-led discovery is shifting the customer journey upstream, which means paid media is now more about validation and confidence than first-time discovery. Join Ellie Jordan, Performance Marketing Lead at Swanky, as she explores this change in more detail and considers how brands can succeed in this new landscape. …Read More
Why Sports Clubs Are Migrating to Shopify
In this article, Swanky’s Commercial Director Essie Eslami examines the pressure points driving commerce replatforming decisions for sports clubs, and why an increasing number are selecting Shopify as their solution of choice. He explores factors including platform reliability, internationalisation, costs and omnichannel capabilities. …Read More
How to Use Your Post-Peak Email Strategy to Build Loyalty in Ecommerce
Join Swanky’s Digital Marketing Manager Sarah Hanney as she explores how ecommerce brands can leverage email to transform peak season shoppers into repeat customers. A retention marketing and Klaviyo specialist, she shares best practices for creating an email marketing strategy that builds loyalty at scale. …Read More
Marketplace Selling With Shopify & Linnworks: Finding the Right Ecommerce Marketplace Integration Solution For Your Business
Join us for an exploration of two popular marketplace integration options for Shopify brands: Shopify Marketplace Connect and Linnworks Multichannel Listings Management. In our article, we delve into the core features, benefits and considerations of each solution, and examine the types of business they are designed for. …Read More
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