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Case Study: Launching New Consumer Electronics Ecommerce Brand Gotraka on Shopify Plus
This is the go-to-market story of how our multidisciplinary team helped take Gotraka from a business idea to an operational ecommerce brand, leveraging comprehensive market research and ecommerce business strategy to inform brand creation, web design, Shopify Plus development, tech stack selection and go-to-market digital marketing execution. …Read More
Farrell’s
We worked with Farrell’s to craft a new visual identity and brand strategy for the company’s exciting relaunch into the Australian petcare industry. This project utilised our knowledge of audiences, marketing and user experience in this industry to create branding representative of this established retailer. …Read More
Case Study: How We Developed a New Brand Identity for Australian Petcare Retailer Farrell’s
Developing a new brand identity for any retailer takes time and expertise. Read on to learn how we leveraged our knowledge of audiences, marketing and user experience in the petcare industry to create a new visual identity and brand strategy for Australian dog food brand, Farrell's. …Read More
How to Get the Most Out of Your Ecommerce Photography
Join Ollie Endicott, Digital Designer at Swanky, as he discusses the impact your ecommerce photography can have on your online store’s performance, before sharing some top tips on how to make your imagery best-in-class. …Read More
How to Create a High-Converting Subscription Landing Page For Your Ecommerce Store
A clear, concise and compelling subscription landing page is non-negotiable for subscription brands. It’s a dedicated place to showcase your offering to shoppers, build trust in your brand and turn clicks into conversions. Keep reading to learn more about the key ingredients of a successful subscription landing page, with examples from across Swanky’s portfolio. …Read More
10 Elements of a Successful Online Beauty Store
In this article, we leverage our experience building and optimising online stores for beauty and cosmetics brands across the globe to share the must-have elements of a successful ecommerce site in this industry. We cover everything from quizzes and bundles to augmented reality and user generated content. …Read More
Case Study: Essential Jewellery Migrate from Magento to Shopify and Revenue Increases 32% YoY
Essential Jewellery came to Swanky with inspiration and ambition for their new ecommerce jewellery store. Our team enjoyed working on such a creative brief and helping the brand migrate from Magento to Shopify. …Read More
Olivia’s
Luxury interiors brand Olivia’s offers over 14,000 carefully curated homeware products on their online store. Following the launch of the new Shopify Plus store that Swanky designed, the brand saw their onsite revenue increase by a stunning 295+%. …Read More
Case Study: Custom Shopify Middleware Solution to Calculate Prices & Taxes of Individual Bundle Items
In order to meet the complex requirements of their ERP system, a client required custom Shopify app development to ensure that any ‘child’ items in bundle orders were assigned individual price, tax and discount values before being imported. Learn about the middleware solution we developed to achieve this. …Read More
Voice of Customer Analysis: Leveraging Passive Feedback to Inform CRO
Voice of customer analysis can unlock great potential for your brand. In this article, Sean Clanchy, MD of Swanky Australia, explains exactly how to leverage VoC and why it’s important. …Read More
7 Australian Brands Selling Coffee Online With Shopify
Here, we’ve handpicked some of the best Shopify coffee stores in Australia and rounded up what each of them is doing well. These websites all leverage Shopify and its integrations, along with proven ecommerce strategies, to connect with coffee lovers across the country and accelerate their online sales. …Read More
Understanding Shopify Custom Apps
Alec Wayman, App Developer at Swanky, takes you through the details of Shopify custom apps. He covers everything you need to know about custom app development for your Shopify store. …Read More
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