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Case Study: How a Swanky Loyalty Program Boosted this Shopify Plus Store’s Revenue by 226%
In recent years, a wealth of research has demonstrated that online shoppers respond extremely well to ecommerce stores that have a strong loyalty program, are user-friendly and are easy to navigate. In fact, Bain & Company found that 60-80% of customers who describe themselves as satisfied do not go back to do business again with the company that satisfied them unless they have a loyalty program in place. Additionally, according to Shopify, the top three influencing factors in the success of loyalty programs are whether they are easy to use, easy to understand and whether they offer impressive discounts to customers. Want even more proof? Read on to find out how Swanky helped a premium footwear retailer to give their revenue and customer retention a serious boost by overhauling their existing customer loyalty program and improving the user-friendliness of their store’s design. …Read More
Google Ads vs SEO: Which is the Right Investment for Your Shopify Store?
When it comes to creating a sustainable traffic growth strategy for your Shopify store, upping your visibility on search engines is the name of the game. But is it possible to increase your website traffic from Google without spending any money? And even if you could, would investing in paid search engine advertising help you attract a larger number of new customers to your store? Let’s take a look at the two best-known tactics in search engine marketing – Google AdWords and SEO – to find out the extent to which each could help you scale your ecommerce business. …Read More
How to Make Your Ecommerce Brand Stand Out in a Crowded Market
Standing out in any industry is tough. Today, the business world is more saturated than ever before. The world of internet marketing, eCommerce, and mobile shopping means that anyone can create a company from scratch within a matter of days. All you need is the right idea and a little bit of dedication. …Read More
Ecommerce Strategy for Food & Drink Shopify Stores
Standing out in the ecommerce space as a food or drink store can be a daunting challenge – but also a hugely exciting one. While earning a space on the shelves of leading supermarkets is still a fiercely competitive business, creating a strong digital strategy for your brand allows you the freedom and the opportunity to become more visible to your ideal audience, build positive relationships with your customers and sell your products to buyers directly. …Read More
Growth Accelerator
Are you struggling to come up with a strong and efficient marketing strategy to expand and scale your business? We’ve created the Growth Accelerator scheme to help ecommerce managers just like you. Our Growth Accelerator plan is a simple yet highly effective way of evaluating the online performance and opportunities of your business, leaving you with a broad understanding of how to sustainably grow your store and reach your ecommerce sales targets. When you sign up to our Growth Accelerator program, you will be working alongside our friendly and experienced team of ecommerce experts. By combining their years of experience, technical expertise and knowledge of the latest and best technology, our consultants will start by making a holistic assessment of your existing store, your customer base and your current business performance. They will then recommend to you a mix of strategic actions tailored specifically to your brand, which will work to boost your revenue and deliver real results in both the short and the longer term. Your results will progress over time, with Swanky’s consultants helping you plant the right seeds for impressive and sustainable revenue growth. …Read More
Shopify Plus Loyalty Programs
Experts in designing, implementing & optimising Shopify Plus loyalty programs that deliver exceptional results for our clients. …Read More
Okendo
Over 2000 high-growth Shopify retailers, including household names like Skims, Finisterre and SkinnyDip, use Okendo to capture high-impact customer-generated content and showcase it proudly on their online stores. A proven tactic to build shopper trust, differentiate your brand and drive conversions, social proof is a must-have component in any ecommerce merchant’s marketing strategy, and one that Okendo manages seamlessly. …Read More
10 Simple Conversion Rate Optimisation Techniques: The Beginner’s Guide to Increasing Sales
Conversion rate optimisation, the process of maximising the revenue generated from each visitor to your store, is undoubtedly the foundation of any strong ecommerce strategy. However, CRO is also a very broad term, affecting every aspect of your website’s design - from its layout and aesthetic to its written content and technical build. So when it comes to taking steps towards rocketing your revenue and converting more of your website’s browsers into buyers, where should you begin? …Read More
Why Should You Feature User-Generated Content on Your Shopify Store?
When it comes to persuading customers to make purchases from your brand, trust is key. So how can you effectively build the credibility of your business? By making use of your customers’ most trusted source; other people. Read on to find out what user-generated content really means and how you can use it to enhance your brand's reputation, drive more customers to your store and ultimately boost your sales. …Read More
The 8 Best Apps for Online Fashion Stores in 2018
In a fashion industry which is becoming increasingly saturated and competitive, optimising your online fashion store with a range of user-friendly apps and stand-out features has never been more important. But with an abundance of apps available to choose from, all claiming to be the next big thing for online businesses, how do you know which ones are really going to boost your sales? Read on to discover our top app picks for 2018 to help you maximise the appeal of your clothing pieces and keep your customers coming back for more. …Read More
Case Study: How a Custom-Made App Transformed this Business’ Sales
For over 20 years, digital music marketplace Time + Space have been supplying creative industries with essential tools for computer-based music production. Read on to find out how Swanky embarked on a highly intricate and complex technical project with the Time + Space team, crafting them a unique and compelling new Shopify website with a whole host of bespoke apps and custom features in order to enhance the brand’s image, profitability and global ecommerce success. …Read More
Colville Leather
Colville Leather is an ecommerce store specialising in supplying quality handmade leather goods and accessories to their ever-expanding customer base. Our expert ecommerce marketing and SEO (search engine optimisation) services helped this Totnes-based brand to increase its traffic by 77% in less than a year and take its local business nationwide. …Read More
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