Displaying 1-12 of 179 Results
How to Kickstart Your Zero-Party Data Marketing Strategy This Black Friday
What better time to double down on your zero-party data collection than the BFCM weekend when store traffic skyrockets! Find out why this type of data is so important for your ecommerce brand, best practices for collecting it, and how you can leverage it in the long-term. …Read More
Digital Marketing Executive (PPC / Google Ads)
New role alert! This is a new position for an experienced e-commerce digital marketer who is equally skilled at creating paid media strategy and presenting to clients as they are with delivering awesome results. We’re taking our paid media offer to the next level, so the person we’re looking for is ambitious, experienced and hungry Read the full article... …Read More
Case Study: How Email Marketing Became The Highest Converting Sales Channel For Kent Brushes
Swanky’s data-led email marketing campaigns for Kent Brushes have proven extremely valuable when it comes to converting clicks into customers. This case study explores the overall email strategy we implemented, and dives into the specific campaign that increased email generated revenue by over 800%! …Read More
Turning TikTokers Into Customers: How to Leverage TikTok as an Ecommerce Marketing Tool
Find out why TikTok can be such a powerful ecommerce marketing tool, with some top tips for turning TikTokers into customers! …Read More
3 Ways to Adapt Your Marketing Strategy if Google Search Disappears From Australia
The news that Google search could be withdrawn from Australia will affect retailers, marketers and consumers. But we’ve got three ways you can adapt your marketing strategy to minimise disruption to your ecommerce sales figures. …Read More
Meet Sarah Sennett, Swanky’s New Head of Agency Marketing
Say hello to our latest Swanky recruit, Sarah Sennett! …Read More
5 Benefits of Influencer Marketing For Your Ecommerce Brand
Wondering how influencer marketing could benefit your ecommerce brand? Swanky's Alana Hushon is here with her round-up of five pivotal perks of this popular marketing tactic, including increased brand awareness and improved search rankings. …Read More
How to Start Affiliate Marketing in the New Ecommerce Climate (And Why it’s a Smart Idea)
As we continue our mission to help ecommerce stores successfully navigate the COVID-19 crisis, today we’re exploring the topic of affiliate marketing. Why is it a good idea to invest in this marketing technique now, and how can you get started? …Read More
13 Reasons Why Marketing Automation is Important for Your Ecommerce Store
What if you could spend less time on your everyday marketing activities - but have them yield far better results? Read on to find out how marketing automation is revolutionising the way ecommerce businesses market their stores. …Read More
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