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5 Benefits of Influencer Marketing For Your Ecommerce Brand
Wondering how influencer marketing could benefit your ecommerce brand? Swanky's Alana Hushon is here with her round-up of five pivotal perks of this popular marketing tactic, including increased brand awareness and improved search rankings. …Read More
How to Start Affiliate Marketing in the New Ecommerce Climate (And Why it’s a Smart Idea)
As we continue our mission to help ecommerce stores successfully navigate the COVID-19 crisis, today we’re exploring the topic of affiliate marketing. Why is it a good idea to invest in this marketing technique now, and how can you get started? …Read More
13 Reasons Why Marketing Automation is Important for Your Ecommerce Store
What if you could spend less time on your everyday marketing activities - but have them yield far better results? Read on to find out how marketing automation is revolutionising the way ecommerce businesses market their stores. …Read More
How Pinterest Marketing Can Unlock The Potential Of Your Ecommerce Site
Today on the Swanky blog, we welcome Kayleigh Alexandra from MicroStartups to explore how Pinterest marketing can help take your ecommerce brand to the next level! …Read More
11 Christmas Marketing Ideas to Bring Festive Cheer to Your Ecommerce Store
The countdown to Christmas is on! Add some seasonal sparkle to your ecommerce store with Swanky’s Christmas marketing campaign ideas. …Read More
Affiliate Marketing Strategies for Shopify Plus Merchants
Today on the Swanky blog, we welcome Nick Veneris, Marketing Manager at Refersion, to discuss three must-have affiliate marketing strategies for Shopify Plus merchants. Over to Nick! …Read More
5 Data-Driven Marketing Tactics for Customer Retention
There’s no denying the power of data for your ecommerce marketing strategy. You can use what you know about your customers and their purchase history to create optimised marketing messages that really pack a punch. Here, the marketing maestros at dotdigital share their top tips for using data to improve customer retention. …Read More
How to Create a Social Media Marketing Strategy
In last week's article we exposed the brutal reality that most businesses struggle with social media. In fact, only 12% of employees interviewed in an HBR survey felt that their organisation were effective in this area. As promised, here is our overview of the best way to create a social media marketing strategy. …Read More
10 Australian Shopify Stores Leveraging Subscriptions
Subscription brands from across Australia have turned to Shopify and Shopify Plus to make their D2C visions reality. Join Harry Magriplis from our Queensland team as he shares 10 Australian Shopify stores leveraging innovative subscription solutions and powerful marketing strategies to attract and retain subscribers. …Read More
Case Study: The Product Bundling Strategy That Increased Revenue Per User By 86%
Global baby dock brand DockATot have been leveraging Swanky’s Growth Accelerator service since 2019, benefitting from the expertise of our award-winning CRO and digital marketing specialists. In this case study, our Lead Digital Strategist, Sammy Fraser, gives the lowdown on the recent test variant that drove a 55% increase in average order value and 86% rise in revenue per user. …Read More
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