Resources
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RECENT STORIES
Ecommerce Blog
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Digital Strategy
- Apr 26· 11 min read
Rethinking Ecommerce Loyalty: Innovative Strategies to Increase Customer Retention
In this article, we leverage our expertise in retention marketing to round up seven creative ways to keep your customers coming back for more. Keep reading for strategies, examples and tech recommendations, with advice from our Senior Digital Marketing Manager, Stephen Rowley. …Read More
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Internationalisation
- Apr 24· 6 min read
Keyword Research & MTPE: The Key to Multilingual SEO Success
Developing a multilingual SEO strategy for your ecommerce brand is vital for international success. Join Swanky's Anna Giles as she shares how she creates international SEO strategies that drive traffic and increase brand visibility around the world. …Read More
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B2B
- Apr 17· 8 min read
Case Study: Natural Instinct’s B2B Migration From Magento Enterprise to Shopify Plus
This case study explores how we migrated leading pet food retailer Natural Instinct from Adobe Commerce (Magento Enterprise) B2B to Shopify Plus, crafting a more flexible and cost-effective ecommerce store that will empower the brand to scale its B2B and DTC operations. …Read More
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Marketing
- Apr 4· 8 min read
Marketing Funnel Stages: How to Tailor Your Strategy for Each Phase of the Customer Journey
Join Ellie Jordan, Performance Marketing Lead in Swanky’s Growth Accelerator team, as she explores how ecommerce marketers can adapt their strategies for each of the different marketing funnel stages. …Read More
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Development
- Apr 2· 6 min read
Shopify Themes vs Headless: Which Approach is Right For Your Business?
This article explores the options for Shopify retailers when deciding on their ecommerce tech stack. We’ll present some of the main differences between a theme or headless approach, and discuss how to identify which solution may be best suited to your business. …Read More
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Migration
- Mar 28· 10 min read
Case Study: Enterprise Garden Brand Mr. Fothergill’s Migrates from SuiteCommerce to Shopify Plus to Unlock Growth
Leading horticulture supplier Mr. Fothergill’s engaged Swanky to support its ecommerce migration from SuiteCommerce to Shopify Plus. This replatforming process included optimising UX, upgrading search functionality, and consulting on the store’s enterprise tech stack. Read on to learn how our Shopify Plus experts navigated this project. …Read More
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Magento to Shopify Plus
Is the thought of an ecommerce migration making you miserable?
Get our top tips for a smooth and stress-free transition in our must-have migration bundle, complete with downloadable ebook, on-demand webinar and plenty of real-life success stories.
View MoreFood & Drink Ecommerce on Shopify Plus
Key Ingredients for Food & Drink Subscription Sites
Get the recipe for success as a DTC food and drink subscription retailer. From cross-selling and content marketing to personalisation and product photography, we’ve got the strategies and insights you need to cook up an ecommerce masterpiece.
View More