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Shopify B2B Setup: How to Choose Between a Blended vs. Dedicated Store
Shopify’s B2B capability now offers global brands the opportunity to grow and leverage this platform in a way that suits their requirements. This article explores how to navigate this and develop a store architecture that enables success for your brand. …Read More
Omnichannel Personalisation for Luxury Fashion & Beauty Brands
Luxury fashion and beauty brands are known for creating exclusive and highly personalised experiences. Here we explore how to approach this in an omnichannel setup, where technology and data are vital for success. …Read More
Case Study: The Integrated Ecommerce Tech Stack Accelerating This Fashion Brand’s Online Growth
We walk through The Pulse Boutique’s fashion ecommerce tech stack, exploring how the various tools speak to one another to deliver a seamless frontend experience for shoppers whilst providing a holistic customer view behind-the-scenes. …Read More
Case Study: Increasing This Brand’s Email Deliverability Score by 622% in 90 Days
Is your email marketing hitting the mark – or hitting spam folders? Discover how Swanky transformed a health and wellness brand’s email performance by migrating it to Klaviyo, cleaning up segmentation, and delivering strategic content that drove both engagement and revenue. …Read More
Navigating Tariffs as an Ecommerce Retailer or Brand Selling Into the US
Join us as we consider the impact of the new and proposed US tariffs on international ecommerce retailers. We explore a variety of ways to mitigate risk for those selling into the US, along with advice for brands using this as an opportunity to consolidate stateside commerce. …Read More
Case Study: Supporting This Australian Brand With Shopify Store Creation & Automated BOM Assembly
Swanky’s team of Shopify experts in Australia supported the launch of Heka Hoods’ off-the-shelf brand "EXPRESS By Heka Hoods". This involved the creation of a Shopify store, development of a custom script to streamline and automate BOM assembly, and expert tech stack consultation. …Read More
Swanky Promoted to Shopify Platinum Partner
Find out more about our new Platinum Partner status, why we’ve been promoted by Shopify, and what this means for the brands we work with. …Read More
The SEO Impact of a Migration to Shopify: Navigating Risks & Protecting Rankings
When migrating your ecommerce store to a new platform, protecting your SEO ranking will no doubt be front of mind. In this article, Stef Gross, Swanky’s Head of New Builds, and Anna Giles, Senior SEO & Content Manager, provide expert guidance on how to avoid common pitfalls and maintain a healthy ranking post-migration. …Read More
Case Study: Crafting a Sub-Brand Identity For This New Petcare Brand
Join Georgia Thomson, UX/UI Designer at Swanky, as she walks through the research-based approach we used to create a sub-brand identity for Glucanine, a new dog joint supplement brand by petcare organisation Farrell’s. …Read More
Case Study: Supporting This Pet Food Brand’s Alternative Black Friday Campaign With Meta Ads
Find out how we leveraged Meta Ads to promote Nutriment’s alternative Black Friday campaign and generate over 25,000 donated meals for animal rescue charities. …Read More
Neto vs Shopify: Which is the Best Fit for Your Australian Business?
When it comes to scaling your online business, picking the right ecommerce platform is key. This article compares two of the leading ecommerce platforms in Australia – Shopify and Neto – and what their respective offerings could do for your brand. …Read More
Swanky & Linnworks: Combining Ecommerce Strategy With Advanced IMS Capabilities For Australian Retailers
Linnworks and Swanky are joining forces in Australia to bring both high-quality ecommerce strategy and advanced IMS technologies to help brands scale locally and globally. …Read More
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