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6 Lessons We Can Learn From The Best Shopify Stores in Australia
Let’s dive into how six of Australia’s biggest ecommerce stores made their millions - and what they can teach us about succeeding in the online retail world. …Read More
How COVID-19 is Affecting Retail: 7 Key Ecommerce Strategies to Adopt Today
The COVID-19 pandemic is having an unprecedented impact on all areas of life. In this article, our Head of UK Growth, Matt Abbott, explores the affect it's having on the retail industry, before sharing 7 ecommerce strategies you can adopt to help you successfully navigate this new and extraordinary time. …Read More
Subscription Ecommerce: What are the Benefits for You and Your Customers?
There’s no denying the meteoric rise of the subscription based business model. Subscriptions present a whole host of benefits for business and for customers, making them an attractive proposition in the modern ecommerce market. Let’s take a look at some of those benefits in more detail. …Read More
12 Christmas Marketing Ideas to Bring Festive Cheer to Your Ecommerce Store
The countdown to Christmas is on! Add some seasonal sparkle to your ecommerce store with Swanky’s Christmas marketing campaign ideas. …Read More
IBM Websphere Commerce vs Shopify Plus: The Future of Enterprise Ecommerce is Here
While Shopify Plus has been rapidly gaining popularity with enterprise businesses around the globe, older architectures such as IBM Websphere Commerce seem to be coming up against more challenges than ever. Is your business torn between sticking with an outdated legacy platform or migrating to a newer, more reliable solution? …Read More
Ecommerce Promotion Ideas to Drive Sales
In today’s crowded ecommerce landscape, the battle is on between brands to generate awareness, capture leads, inspire purchases and cultivate a loyal following of customers. One proven way of winning over online shoppers is with an ecommerce promotion. …Read More
Latest Ecommerce Trends (2019)
The ecommerce industry is thriving. In fact, worldwide retail ecommerce sales are predicted to reach a staggering $4.8 trillion in 2021! That’s more than 260% growth in just five years. As this booming industry grows, it is constantly evolving. Advancements in technology and changes in consumer behaviour influence the ever-changing landscape of ecommerce, presenting merchants with innovative and exciting ways to drive their ecommerce stores forwards. …Read More
Case Study: How Shopify Boosted this Equine Ecommerce Store’s Revenue by 300%
We worked with an equine ecommerce store to build a Shopify site that saved them hours of admin work and led to an immediate increase in sales upon launch. We’ve been told their new website is the envy of their competitors! Read on to find out why. …Read More
Huel
International plant-based food retailer Huel sells meal replacement powders and bars to customers across the globe. Swanky worked with Huel for over a year at the start of their journey on Shopify, supporting their rapid growth, by helping them to launch a phenomenally successful subscription service, create an online German store and begin ongoing conversion rate optimisation testing to maximise the success of their business. The brand reached £40m revenue in the first three years, and has since gone on to top £140m in revenue in 2022, with teams now spread across the US, UK, and Europe. …Read More
Conversion Rate Optimisation: How To Know Your Expert Is The Real Deal
Imagine increasing your annual turnover by 10% within 3 months - without hiring new staff or spending more money on advertising. It’s not unheard of for businesses to triple their site conversion rates within a year of beginning CRO programmes. That’s why Conversion Rate Optimisation (CRO) has become somewhat of a hot topic in the e-commerce community lately. But what are the risks of taking on a CRO consultant without understanding the concept and its process? …Read More
Optimise Ecommerce: 7 Things Shoppers Find Annoying on Your Website
Developing and launching your own website using an eCommerce platform like Shopify allows you to build repeat customers, generate value through brand recognition, and protect your revenue by owning the channel. While online marketplaces like Amazon and eBay might drive more sales, your own website enables you to invest in your brand, because you own 100% of the sales and platform. …Read More
Launch a Business with Shopify
We think Shopify is awesome. It's a great platform to create beautiful and functional e-commerce web designs that are perfectly suited for growing businesses. Whilst it's ideally suited for businesses of all shapes and sizes, resourced by a growing community of users and some serious technical support, many of our clients are using Shopify for their start-ups and new businesses. With this in mind, here are 4 simple ways that Shopify can help you to launch a successful business. …Read More
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