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Meet the Swanky Australia Team
Meet the Shopify Plus experts based in our Toowoomba office. This is your trusty Swanky Australia team! …Read More
Should You Worry about Google’s Mobile Friendly Update?
If you own or administrate a website there's a good chance you've heard about Google's mobile friendly update. Over the last few weeks we have fielded a lot of questions from clients and seen a significant increase in work as a result of this update. That's great of course, but we've also received numerous cold-emails from web individuals, teams and automated bots talking up the impacts of the change to the extreme - and, of course, claiming they can resolve any issues overnight. We've had clients forward quite scarily worded marketing emails to us, rightfully concerned that their site is about to vanish from search rankings to never return - unless they get the quick fix being sold. …Read More
What Does it Mean to be a Shopify Plus Expert?
In 2016 we became one of the first 3 agencies in Europe to be named ‘Shopify Plus Expert’ by Shopify. This accolade means that Shopify recommends us directly as a web design agency with a proven reputation for excellence designing on Shopify Plus. We are one of a select, relative few agencies around the world with Shopify Plus Expert accreditation and serve Shopify Plus customers with services ranging from fully bespoke store design and development to search marketing services and development retainers. Each month we provide marketing and ongoing optimisation services to our long-term clients. …Read More
Merry Christmas & Happy New Year from Swanky!
May we just take this moment to wish all of our current and potential clients a brilliant Christmas and a prosperous New Year. …Read More
Comparing Total Cost of Ownership on Adobe Commerce & Shopify Plus
Join Essie Eslami, Commercial Director at Swanky, as he continues his series comparing Shopify Plus vs Adobe Commerce. In this article, he considers TCO across each platform and explores the financial case for migrating to Shopify. …Read More
How an iPaaS Like Patchworks Can De-Risk & Accelerate Enterprise Commerce Replatforming Projects
For enterprise retailers with complex commerce ecosystems and custom integrations, replatforming projects can be a daunting prospect. However, an iPaaS can help to deliver these projects in a faster timeline, with reduced risk. Join Essie Eslami, Commercial Director at Swanky, as he explores how. …Read More
Omnichannel Personalisation for Luxury Fashion & Beauty Brands
Luxury fashion and beauty brands are known for creating exclusive and highly personalised experiences. Here we explore how to approach this in an omnichannel setup, where technology and data are vital for success. …Read More
Case Study: Supporting This Australian Brand With Shopify Store Creation & Automated BOM Assembly
Swanky’s team of Shopify experts in Australia supported the launch of Heka Hoods’ off-the-shelf brand "EXPRESS By Heka Hoods". This involved the creation of a Shopify store, development of a custom script to streamline and automate BOM assembly, and expert tech stack consultation. …Read More
Swanky Promoted to Shopify Platinum Partner
Find out more about our new Platinum Partner status, why we’ve been promoted by Shopify, and what this means for the brands we work with. …Read More
Case Study: Crafting a Sub-Brand Identity For This New Petcare Brand
Join Georgia Thomson, UX/UI Designer at Swanky, as she walks through the research-based approach we used to create a sub-brand identity for Glucanine, a new dog joint supplement brand by petcare organisation Farrell’s. …Read More
Case Study: Supporting This Pet Food Brand’s Alternative Black Friday Campaign With Meta Ads
Find out how we leveraged Meta Ads to promote Nutriment’s alternative Black Friday campaign and generate over 25,000 donated meals for animal rescue charities. …Read More
Neto vs Shopify: Which is the Best Fit for Your Australian Business?
When it comes to scaling your online business, picking the right ecommerce platform is key. This article compares two of the leading ecommerce platforms in Australia – Shopify and Neto – and what their respective offerings could do for your brand. …Read More
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