We’ve all seen the jaw-dropping figures that show how much, and how quickly, ecommerce has grown as a result of the COVID-19 pandemic. We’ve all heard about how much things have changed for the retail industry over the last year.
But what do these changes actually look like for retailers? What challenges are they facing now? How are their priorities different? What do their new strategies consist of?
To help us understand the answers to these questions, we set about surveying the people who we knew could give us the most accurate insight into the state of the industry: online retailers themselves.
We’ve summarised the findings in a handy ebook, along with commentary and case studies direct from the ecommerce experts here at Swanky.
👉 How the pandemic has impacted company structure, D2C vs. B2B sales, and marketing strategies.
👉 Top priorities for retailers over the next 12 months.
👉 Planned areas of investment and improvement for retailers in response to the pandemic.
👉 Biggest challenges facing retailers right now.
👉 Top ways retailers are communicating with their customers.
We hope that our review will provide a collective view of how your ecommerce peers are navigating such a volatile retail landscape, and show that you’re certainly not alone as you try to adapt your business to the twists and turns of the pandemic.
Download your free copy of the ebook: