Common Challenges in Home & Garden Ecommerce – And How to Overcome Them
Here, we use our experience working with retailers such as Fishpools and Fothergill’s to explore practical solutions for overcoming the hurdles of home and garden ecommerce. Learn how to deliver… Read More
How to Improve Your Ecommerce Store’s Visibility in ChatGPT Shopping Results
New conversational shopping features in ChatGPT are changing the way consumers discover products. Join us as we explore what this functionality looks like exactly, the impact on ecommerce retailers, and… Read More
Omnichannel Personalisation for Luxury Fashion & Beauty Brands
Luxury fashion and beauty brands are known for creating exclusive and highly personalised experiences. Here we explore how to approach this in an omnichannel setup, where technology and data are… Read More
Case Study: The Integrated Ecommerce Tech Stack Accelerating This Fashion Brand’s Online Growth
We walk through The Pulse Boutique’s fashion ecommerce tech stack, exploring how the various tools speak to one another to deliver a seamless frontend experience for shoppers whilst providing a… Read More
Personalising Every Touchpoint: How Nosto Connects With Your Shopify Stack
Eve Rouse, Head of Content at Nosto, shares how Nosto integrates with a Shopify tech stack to enable personalisation at every step of the customer journey. Read More
Ecommerce Returns Management: How to Protect Your Time, Retain Revenue & Improve Customer Experience
Sean Clanchy, MD of Swanky Australia, shares strategies for successfully managing ecommerce returns and ensuring a seamless experience for both retailers and customers. Read More
CDP Strategy: Expanding Your First-Party Data Pool
Sean Clanchy, Managing Director of Swanky Australia, explores how a CDP could help retailers capture, analyse and activate data from more than just their DTC customers. Find out how you… Read More
Advantages & Applications of a Composable Tech Stack
Join Sean Clanchy, Managing Director of Swanky Australia, as he outlines the key benefits of adopting a composable tech stack and explores practical use cases for retailers to consider. Read More
Checkout Optimisation Strategies For Your Shopify Store
Join Sophie Wright, Digital Strategist at Swanky, as she explores how Shopify retailers can optimise the world’s highest-converting checkout even further to improve the checkout experience and reduce the likelihood… Read More
Beer Retail in Australia: 5 Strategies to Make Your Brewery More Profitable
In this article, Sean Clanchy, Managing Director of Swanky Australia, shares five simple and cost-effective strategies that independent brewers can implement to help increase customers and drive sales both online… Read More
Rethinking Ecommerce Loyalty: Innovative Strategies to Increase Customer Retention
In this article, we leverage our expertise in retention marketing to round up seven creative ways to keep your customers coming back for more. Keep reading for strategies, examples and… Read More
Case Study: The Tech Stack Consolidation That Reduced Costs & Improved Efficiency For This ASX Beauty Group
Find out how Swanky helped Australian beauty brand aggregator Anagenics to improve efficiency across its DTC and B2B operations with a consolidated tech stack and digital marketing support. Read More