Why migrate from Unilog to Shopify?

Mounting costs, frequent bugs, confusing backend UI: all common challenges for retailers using B2B ecommerce platform Unilog. Frustrated by these issues, many users are considering the benefits of migrating to an alternative solution.

Compared to Unilog, Shopify represents a compelling option for B2B retailers. A more cost-effective, intuitive and reliable solution, it has become a genuine B2B contender thanks to a recent overhaul of its functionality and continued feature development. Brands can benefit from all the powerful capabilities that Shopify’s DTC offering is known for, combined with a whole host of innovative B2B features.

Highlights of Shopify’s value proposition for B2B retailers include:

• Ease of use – Shopify retailers consistently praise the platform’s intuitive, no-code UI. This enables teams to remain agile by implementing changes rapidly, without the need to engage support or enlist developers.

• Customised buying experiences – Brands can shape tailored experiences for every buyer, thanks to curated product catalogues, custom pricing, flexible payment terms, personalised storefronts and more.

• Optimised workflows – Modernise your business operations with powerful automation tools that streamline processes and increase efficiency.

• Self-serve purchasing – Delight buyers and free up your team members with quick bulk ordering, easy reordering, vaulted credit cards and intuitive account self-management.

• Robust integration solutions – Integrate with your preferred third-party tools for seamless data syncing, or use Shopify’s APIs to build custom integrations.

• Commitment to innovation – With a $1.7B R&D spend in 2023 and more than 200 feature and product updates released, Shopify is passionate about improving commerce experiences for both retailers and consumers alike.

• Reduced costs – On average, Shopify’s TCO is 33% better than its competitors’. When combined with the performance uplifts typically seen after migrating to Shopify, this could propel your brand to the next stage in your growth journey.

Ultimately, whilst each business’ needs are unique, we champion Shopify as the most innovative, versatile and dependable platform for B2B brands navigating the world of modern commerce.