5 Data-Driven Marketing Tactics for Customer Retention
There’s no denying the power of data for your ecommerce marketing strategy. You can use what you know about your customers and their purchase history to create optimised marketing messages… Read More
The great debate: How does using a subdomain impact SEO performance?
The debate over subdomains and their impact on SEO performance continues to dominate the internet. Whilst supporters of subdomains point to their numerous SEO benefits, skeptics are very critical, instead… Read More
MailChimp for Shopify Integration Removed – Workaround or Growth Opportunity?
It's official - MailChimp and Shopify are parting ways. As an ecommerce manager, you may be wondering how this will affect your business. Here you can get the lowdown on… Read More
7 Blog Title Tips to Make People Tick (and Click)
You’ve spent hours carefully crafting a fantastic piece of content for your ecommerce store’s blog. Now you need an equally compelling title to match. Without this, you risk your article… Read More