What Made These 3 Black Friday Campaigns Successful?
Join three of Swanky’s digital marketing experts as they reflect on successful Black Friday campaigns from 2023. They share results, discuss tools and strategies implemented, and consider learnings for future… Read More
Voice of Customer Analysis: Leveraging Passive Feedback to Inform CRO
Voice of customer analysis can unlock great potential for your brand. In this article, Sean Clanchy, MD of Swanky Australia, explains exactly how to leverage VoC and why it’s important. Read More
Google Ads vs SEO: Which is the Right Investment for Your Shopify Store?
When it comes to creating a sustainable traffic growth strategy for your Shopify store, upping your visibility on search engines is the name of the game. But is it possible… Read More
How to Make Your Ecommerce Brand Stand Out in a Crowded Market
Standing out in any industry is tough. Today, the business world is more saturated than ever before. The world of internet marketing, eCommerce, and mobile shopping means that anyone can… Read More
Ecommerce Strategy for Food & Drink Shopify Stores
Standing out in the ecommerce space as a food or drink store can be a daunting challenge – but also a hugely exciting one. While earning a space on the… Read More