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Who we are and what we do

Our full-service team helps alcohol brands scale on Shopify with optimised design and award-winning digital strategy.

 

Swanky is an international Shopify Plus agency with a track record of delivering high-quality commerce experiences for brands selling alcohol on Shopify. We work with brewers, distillers and wineries to elevate their retail presence both online and offline, with a portfolio that includes Liquor Loot, Akasha Brewing and Garden Street Gin.

By combining our experience in the food and beverage industry, with brand-specific insights and data, we craft Shopify solutions that engage, convert and retain users.

Our end-to-end services include store builds and migrations, multi-channel marketing, design, development, digital strategy, data and analytics, SEO and more. This variety of services allows us to be flexible in our support, meaning you can use our expertise to best support your growth.

We also provide support to destination alcohol retailers with venue-based marketing strategies, helping them to build more resilient businesses by connecting their offline and online commerce experiences.

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WHO WE WORK WITH

Get a flavour for the alcohol brands we’ve worked with

Our portfolio in the alcohol industry includes:

STRATEGY & IMPLEMENTATION

Elevate your offline & online retail experience

If you’re a destination alcohol retailer struggling to connect your ecommerce experience with that of your brewery, winery or distillery, we can help you bridge the gap to expand your customer base, drive sales and increase profit.

Our experts can provide tailored strategy and implementation to help you serve up a memorable brand experience across channels and touchpoints. Talk to us about:

  • How to use offline data to drive online sales
  • Why a single customer view is important (and the tools to help you with this)
  • Leveraging customer feedback to inform product development and improve your brand experience
  • Increasing loyalty and retention with subscription
  • Using aggregation strategies to maximise your reach
  • Email and SMS marketing automation
  • The opportunities of B2B retail
OUR SERVICES

Shopify Plus services for alcohol brands

Website Design

Our talented team of in-house designers will put some spirit into your site design. We combine industry trends and data insights with creativity and experience to craft UX/UI designs that engage users and are optimised for conversion.

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Migrations to Shopify Plus

Over the past decade we’ve migrated hundreds of ecommerce stores to Shopify from platforms like Magento, WooCommerce and Neto. Our tried and tested replatforming process ensures a smooth, secure transition.

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Ecommerce Growth

Swanky’s growth services have driven millions of dollars worth of additional revenue for our clients. Our flexible retainer service includes digital strategy, conversion rate optimisation, paid marketing, retention and analytics. You can create a bespoke package of support that leverages our expertise to best suit your brand’s requirements.

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Internationalisation

Take your alcohol business global with the support of our internationalisation services. Our team will help you develop and implement cross-border strategies to ensure customer experience is optimised for any regions you operate in.

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Klaviyo Services

Having worked with brands like Still Spirit, Rave Coffee and HelloFresh, we know what it takes to optimise email marketing channels for food and beverage retailers. Our Klaviyo services have previously driven 65% of total revenue for British whisky brand Still Spirit. Join the roster of brands benefiting from our Klaviyo expertise today.

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Subscription

We’ve worked with numerous drink brands to establish subscription and retention programs that increase customer loyalty and lifetime value. Our team can help you develop a subscription strategy that engages and retains customers, allowing you to create a profitable and scalable revenue stream.

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LATEST ARTICLES

Our resources for brands selling alcohol on Shopify

Case Study: Why This Australian Beer Brand Chose to Move to Shopify – And How Swanky Helped

Find out why Shopify was the ecommerce destination of choice for Akasha Brewing, and how our Australian team helped this popular beer brand make the transition from WooCommerce. …Read More

Beer Retail in Australia: 5 Strategies to Make Your Brewery More Profitable

In this article, Sean Clanchy, Managing Director of Swanky Australia, shares five simple and cost-effective strategies that independent brewers can implement to help increase customers and drive sales both online and offline. …Read More

How Destination Brands Can Drive Repeat Purchases Offline & Online

For seasonal destination retailers, customer data that you collect at the point of purchase can be leveraged to increase trade throughout the year - both online and offline. Join Sean Clanchy, MD of Swanky Australia, as he explores this in more detail. …Read More

OUR TECH PARTNERS

Integrating powerful technology into every project with our partners

Grow your alcohol brand with Swanky.

Contact our Shopify Plus Experts today to see how we can unlock your brand’s potential.

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