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Shopify SEO Services

As a long-standing Shopify SEO agency, we increase visibility, boost traffic & drive growth for ecommerce brands.
OUR SEARCH ENGINE OPTIMISATION SERVICE

Our comprehensive Shopify SEO services have been expertly curated to accelerate online growth for new and established brands.

Long-term, sustainable revenue growth depends on organic revenue. At Swanky, we support our clients with holistic SEO services leveraging our pre-eminent knowledge of Shopify Plus.

All of our services are designed to be highly flexible and commercially focused to do one or more of the following: 

  • Increase organic traffic for new DTC brands.
  • Diagnose and resolve falling traffic for established brands.
  • Mitigate risk during SEO migrations.
  • Support with international SEO in new markets.
  • Implement SEO and content strategy.
  • Deliver detailed auditing, analysis and reporting.
  • Provide consultancy and training.
CONTACT US ABOUT OUR SEO SERVICES
WHO WE WORK WITH

Our Shopify SEO Clients

Content Strategy – Research, Strategy & Creation

We build content strategies that drive organic traffic and revenue growth, ensuring your SEO is working hard for your brand.

  • Clear tone of voice, key messaging and USPs.
  • Detailed buyer personas, search intent and brand positioning.
  • Keyword research and competitive analysis to refine targeting for on-site content and paid advertising.
  • Editorial calendars to roadmap on-site activity and maximise visibility and traffic.
  • Copywriting, proofreading and SEO editing for blogs, landing pages, collection and product page copy and metadata.

Technical SEO – Reporting, Strategy & Implementation

We analyse and monitor technical SEO performance through an initial audit, ongoing monitoring and reporting, and actionable roadmaps to make continuous improvements. We also offer access to Swanky’s UX, development and CRO experts to ensure context and commercial priority to all activity.

  • Analysis and optimisation of website architecture/structure.
  • Optimisation of navigation, collection pages and product pages.
  • Structured data and schema markup.
  • Identifying and fixing issues that negatively affect your site health score.
  • Resolving duplicate content.
  • Improving page/site speed.
  • Mobile optimisation.

Offsite SEO – Domain Authority Analysis & Link Building

Increasing your domain authority (a metric that predicts how likely a domain is to appear in SERPs in comparison with competitors) alongside on-site content creation and technical SEO implementation maximises long-term potential and ROI from SEO activity.

  • Analysis of your site’s domain authority.
  • Analysis of current backlink profile.
  • Analysis of competitors’ domain authority and backlink profile.
  • Factoring DA into on-site content and keyword strategy.
  • Identification of high-value link opportunities.
  • Development of and support with engagement strategies with third-party sites.
  • Creation of relevant and compelling content for placement on third-party sites.

International SEO Services for New Markets

We offer internationalisation support to brands looking to expand into global markets. If you’re just starting out in a new market, or you’re looking to optimise your existing international SEO strategy, Swanky can provide support in the following areas:

  • Hreflang tags.
  • Domain structure.
  • Localised content creation.
  • Multi-language keyword research.
  • Machine translation post-editing (MTPE).

Our SEO team recently helped generate a 672% increase in organic traffic for a UK-based client’s US Shopify store. This was achieved through a combination of on-site optimisations and content creation – informed by thorough international keyword and market research.

LATEST ARTICLES

SEO Resources From Our Blog

Keyword Research & MTPE: The Key to Multilingual SEO Success

Developing a multilingual SEO strategy for your ecommerce brand is vital for international success. Join Swanky's Anna Giles as she shares how she creates international SEO strategies that drive traffic and increase brand visibility around the world. …Read More

How to Use Headings Correctly: Tips for SEO & Accessibility

Having a clear understanding of how to use headings is essential if you want to have an ecommerce site that is both accessible and SEO-optimised. In this article, Anna Giles, Senior SEO & Content Manager at Swanky, gets into the fineprint of how to use headings correctly for your site. …Read More

SEO for Product Descriptions: 7 Tips to Drive Traffic and Sales

Impacting organic search rankings, traffic volume, and customer buying experience, SEO is not something to be underestimated when it comes to your ecommerce strategy. Read on to find out more about the importance of SEO for product descriptions, and how to craft the perfect product copy on your ecommerce site. …Read More

Could you benefit from our comprehensive Shopify SEO services?

Get in touch with our solutions team to discuss running an initial SEO audit. This will allow us to better understand your needs and create a commercially prioritised SEO roadmap.

CONTACT US