Case Study: Supporting This Pet Food Brand’s Alternative Black Friday Campaign With Meta Ads
Find out how we leveraged Meta Ads to promote Nutriment’s alternative Black Friday campaign and generate over 25,000 donated meals for animal rescue charities. Read More
B2B Email Marketing: 5 Strategies for Ecommerce Success
When executed well, B2B email marketing has the potential to support customer acquisition and retention for any ecommerce business. In this article, we explore some key strategies for success in… Read More
How to Create a Clean Email List & Why it Matters For Ecommerce Brands
Maintaining a clean email list can provide benefits such as improved account health and reduced tech stack costs. Learn more about these benefits (and some of the myths around list… Read More
Case Study: Building a Successful Black Friday Marketing Strategy for Essential Jewellery
In this case study, we outline how Swanky’s marketing team crafted and supported a successful Black Friday marketing strategy for Essential Jewellery. The results included a YoY revenue increase of… Read More
Case Study: The Multi-Channel Digital Marketing Strategy That Supported MyClothing’s Peak Sales Season
This case study explores how our multidisciplinary digital marketing team supported MyClothing through its much-anticipated peak sales season. We provided expertise across Google Ads, Meta and Klaviyo, combined with a… Read More
How to Improve Your Digital Ad Creative & Why It’s Important
Eden Ingoe-Johns, Digital Marketing Manager at Swanky, explores the rising significance of creative quality in digital ad performance, before sharing guidance to help ecommerce brands elevate their creative game. Read More
Case Study: How Swanky Optimised Klaviyo Email Campaigns for MyClothing
Optimising your Klaviyo email campaigns boosts attributed revenue and increases customer retention. Learn how Swanky’s in-house Klaviyo experts created and implemented campaign flow improvements for MyClothing’s Shopify store. Read More
Case Study: How Advanced Klaviyo Email Segmentation Improved Attributed Conversions by 323%
Klaviyo expert Stephen Rowley, Senior Digital Marketing Manager at Swanky, shares how we applied our 360-degree approach to customer experience to optimise email and SMS marketing through advanced Klaviyo email… Read More
Best Practices For Your Klaviyo Email Design
In this article, our in-house Klaviyo specialist Sarah Hanney shares 11 top tips for creating impactful ecommerce emails that drive clicks and conversions. Read More
Klaviyo Best Practice: The Ultimate Guide to Your Marketing Automation and CRM
In this article, Swanky’s Klaviyo expert, Stephen Rowley, shares top tips for managing your email and SMS marketing. Learn the secrets of Klaviyo best practice, from initial set up and… Read More
Mastering Klaviyo Flows: 12 Email Automations That Every Ecommerce Brand Needs
From core flows that welcome new customers and follow up on abandoned checkouts, to more advanced automations that nurture customer relationships and increase lifetime value, this article delves into 12… Read More
Keyword Research & MTPE: The Key to Multilingual SEO Success
Developing a multilingual SEO strategy for your ecommerce brand is vital for international success. Join Swanky's Anna Giles as she shares how she creates international SEO strategies that drive traffic… Read More