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  • 22 Aug 2023 · < 1 min read

Shackleton

Leading technical clothing company Shackleton first engaged Swanky’s services in 2022. Since then, we have deployed a 360˚ approach to ecommerce growth and strategy, empowering this ambitious brand to increase sales, improve customer interaction and accelerate overall business growth.

Written By
Swanky
Shackleton Shopify Plus Swanky

Company profile

Industry: Technical clothing, apparel

Products: Expeditions, technical clothing

Business model: Ecommerce, high-street store in London

Markets active in: UK and EMEA

Project Goals

  • Increase the number of touch points between the brand and customers.
  • Improve user experience by testing and site optimisation.
  • Refine the brand’s email marketing strategy.

Services

Tech stack

  • Klaviyo
  • Webtrends Optimize
  • LittleData
  • Glew
  • Brightpearl
  • Uncapped
  • Klaviyo
  • Reviews.io

Results

  • + 74% YoY revenue growth in 2022.
  • Email campaigns saw average click rate increase 297%.
  • Conversion rates increased 362% on product pages.

Shackleton homepage, above the fold.

For the full scoop on how Shackleton’s harnessed our growth services (and for the impressive results we gained together) read the full case study.

About The Author

Swanky

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