Maximise your email marketing ROI with a Klaviyo audit.
Unlock the full potential of the Klaviyo platform with Swanky, official Klaviyo Partner.
Klaviyo audits
KLAVIYO EMAIL MARKETING AGENCY
We provide comprehensive Klaviyo audits that identify inefficiencies and unlock opportunities for growth.
Our Klaviyo audits thoroughly explore your current account setup, campaigns, flows, performance, deliverability and more.
We’ll analyse your overall usage of the Klaviyo platform and identify areas for improvement. You’ll then receive a roadmap full of practical, actionable next steps and recommendations to start improving your ROI.
Swanky’s in-house Klaviyo specialists have extensive experience helping clients of all shapes and sizes get the most out of the Klaviyo platform. We are well-versed in what it takes to maximise success on Klaviyo across industries, with a library of learnings and best practices at our fingertips.
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FIND OUT HOW WE CAN HELP
What does a Klaviyo audit cover?
Our Klaviyo audits have been designed to provide an extensive breakdown of your Klaviyo setup, usage and performance.
Account setup
Analysis of your account setup, including core aspects such as ecommerce platform integration, best practice settings, and tracking snippet implementation and verification.
Campaign analysis
We assess your Klaviyo campaigns and compare key metrics like open rate, click rate, placed order rate and unsubscribe rate with industry benchmarks. We’ll also consider campaign cadence and content, providing suggestions for improvements.
Flow audit
Our team explores your existing Klaviyo flows, comparing their performance against industry benchmarks and recommending areas for optimisation. We’ll also suggest new intent-triggered flows that nurture customers at every touch point.
Deliverability assessment
We complete a deliverability audit, generating an overall deliverability score out of 100 for your account. We’ll identify the largest detractors from your deliverability health, explore your current list cleaning process, and suggest ways to improve your sender rating.
Data capture
We explore your website forms and submit rates. We then assess the size of your current database and consider ways you could grow your email subscriber base. Our specialists will also identify opportunities for data enrichment (e.g. collecting first party data to send hyper personalised content).
Lists & segmentation
We analyse your segmentation strategy and make recommendations for new segments to consider creating, based on a customer’s typical lifecycle stages.
Integrations
We review any Klaviyo integrations that have been set up on your account, such as Shopify, Google Ads and Meta. We assess compliance, and identify opportunities to get the most out of these integrations.
Compliance
Our Klaviyo audit covers DMARC, BIMI and DMA.
Klaviyo tools
Review of other Klaviyo tools that you are using on your account, including SMS, Reviews and CDP. We check your usage of these features and recommend strategies for improvement, and look for opportunities for synergies between Klaviyo tools that you’re not currently using.
KLAVIYO AUDIT SERVICE
HOW IT WORKS
What is the Klaviyo audit process?
A Klaviyo audit with Swanky typically looks a bit like this:
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Book a Klaviyo audit with Swanky.
Get in touch to organise an audit with our certified Klaviyo experts.
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