How Destination Brands Can Drive Repeat Purchases Offline & Online
For seasonal destination retailers, customer data that you collect at the point of purchase can be leveraged to increase trade throughout the year - both online and offline. Join Sean… Read More
ERP 101: Everything You Need to Know About Enterprise Resource Planning for Shopify Brands
Join the team at Excellent Zephyr as they provide an introduction to ERP systems and how they interact with Shopify to drive benefits for your team and business. Read More
Case Study: How we Helped Hogans Family Jewellers Start Selling Online With Shopify
Traditional brick-and-mortar brand Hogans Family Jewellers recently decided to adopt a hybrid sales model and start selling online. Find out how our Australian team supported Hogans with a range of… Read More
11 UX Strategies for Your Skincare Ecommerce Website
In this article, Freddie Loveday, Senior UI/UX Designer at Swanky, leverages his experience working with health and beauty brands across the globe to share some of his favourite strategies for… Read More
How Identifying Offline Communities Can Amplify Your Ecommerce Marketing Campaigns
By finding the communities who are talking about your brand, you can more effectively target your marketing campaigns and drive enhanced results. Sammy Fraser, Head of Digital Strategy at Swanky,… Read More
How to Use Different Types of Surveys Throughout the Customer Journey
Creating a data-led optimisation strategy is foundational for any ecommerce store wanting to scale. In order to gather qualitative data for this endeavour, customer surveys are a useful tool. However,… Read More
Is a Product Recommendation Quiz the Answer for Your Ecommerce Site?
The correct application of a product recommendation quiz can increase sales, conversion rates and trust with customers. However, it can require a significant investment of time and resources. Learn more… Read More
Selling Personalised Products on Shopify: Benefits & Examples
The benefits of product personalisation - for both brands and customers - are abundant. By providing elevated products and meeting individual customer demands, you can increase satisfaction, inspire loyalty and… Read More
How to Consolidate Your Shopify Tech Stack – And Why it Matters
A consolidated Shopify tech stack can bring with it worthwhile benefits such as improved efficiency, better data management and reduced costs. In this article, Kevin Reeve, Head of Delivery in… Read More
Case Study: How Swanky Supported daysoft® With Its Ecommerce Digital Transformation
This is the story of how our multidisciplinary team has guided leading daily disposable contact lens brand daysoft® through an ecommerce digital transformation, complete with a renewed brand strategy, new… Read More
Case Study: Launching New Consumer Electronics Ecommerce Brand Gotraka on Shopify Plus
This is the go-to-market story of how our multidisciplinary team helped take Gotraka from a business idea to an operational ecommerce brand, leveraging comprehensive market research and ecommerce business strategy… Read More
2023 Petcare Market Trends For Ecommerce: What Should You Know?
Petcare market trends have drastically changed in the past decade. Here’s Samantha Fraser, Head of Strategy, with five key trends that emerged from our recent visit to the European Petcare… Read More