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Increase visibility and organic traffic with a Shopify SEO audit.

Unlock the organic potential of your ecommerce store’s content with Swanky’s SEO specialists.

Increase visibility and organic traffic with a Shopify SEO audit

SEO Audit

Our SEO audit will help you boost traffic to your Shopify store & drive digital growth.

The goal of an SEO audit is to understand your site’s current SEO profile and identify opportunities to improve visibility, brand awareness and organic traffic.

Swanky’s SEO team will undertake a thorough SEO audit of technical and content issues, considering their effect on both traffic and conversion rate.

At the end of the audit, our detailed report will outline recommendations for improvement to your SEO performance, allowing you to reduce reliance on paid media spend and maximise your content’s potential. We’ll create a 3-6 month roadmap which prioritises the most impactful recommendations.

BOOK AN SEO AUDIT

DISCOVER HOW SWANKY CAN HELP

What does a Swanky SEO audit include?

We offer a range of SEO audit options, depending on your unique goals and requirements. These could include:

Technical SEO

We analyse your site health score and identify issues like page speed, structured data, metadata, links, imagery, canonicalisation, robots.txt, and Hreflang tags. Based on this, we create a prioritised roadmap for fixes and ongoing SEO hygiene, supported by our Shopify SEO experts.

Organic Performance

We assess your domain authority score, backlink profile, organic traffic, and landing page trends. Additionally, we analyse your organic keyword performance to understand search intent and site ranking. This informs strategic guidance for boosting domain authority.

Content

We review your heading tags, URL structure, navigation, and key pages, focusing on content messaging and user journey. From this, we recommend opportunities for optimising and creating content to enhance organic performance.

Blog

Blogs are vital for brand awareness, loyalty, and education. We assess blog metrics, publishing cadence, category structure, messaging, and Shopify SEO formatting. We can also provide a data-driven editorial calendar for strategic blog publishing.

Competition

We analyse your top competitors’ SEO strategies, including traffic, keyword performance, messaging, and USPs. Our insights include quick wins and long-term plans to improve your visibility.

SEO AUDIT SERVICE

HOW IT WORKS

How does an SEO audit work?

Here's what our SEO audit looks like in practice:

Define your objectives

First, our SEO team will arrange an initial call to discuss your store, your audience and your commercial goals.

Data analysis

Next, we will carry out a full analysis of your site’s health and performance using platforms such as GA4, Google Search Console, Semrush and Moz to view performance data.

SEO report

We’ll present you with a performance report, giving you recommendations at each stage for how you can optimise your site to drive organic traffic and revenue.