Back

Resources

Our resources are some of the most highly regarded in ecommerce. They are utilised by brands, platforms and agencies around the world to navigate the complex world of modern commerce, enhancing knowledge and guiding strategy.

Case Studies

VIEW ALL CASE STUDIES

Blog

VIEW ALL ARTICLES

Ebooks

VIEW MORE CONTENT

Drag

  • 16 May 2023 · < 1 min read

DockATot (CRO and A/B Testing)

CRO is one of the services Swanky’s Growth Accelerator team provide for international brand DockATot. Our strategists analyse site performance and propose areas for improvement to boost revenue and conversion rates. Every improvement is rigorously tested to ensure a positive impact before it is rolled out across the site.

Written By
Swanky
Dockatot mother and baby

Company profile

Industry: Baby products and nursery furniture

Products: Multifunctinal baby loungers, known as “docks”.

Business Overview: Dockatot started in Sweden and expanded across Europe and to the US, with the US now representing their biggest market. They sell D2C via their own ecommerce store, as well as via third-party retailers.

Markets active in: US, UK, Europe

Project goals

  • Create more opportunities for upsell
  • Target certain customer segments more effectively
  • Increase AOV

Services

  • CRO
  • Testing

Tech stack

  • Shopify Plus
  • JustUno
  • Okendo
  • Recharge
  • Klaviyo

 

Discover how Swanky’s CRO team tested a new bundling strategy that increased revenue per user by 86% for Dockatot.

Talk ecommerce with us

Ready to grow your ecommerce business? Let’s talk.

CONTACT US

Join the Swanky Community

Want to receive regular updates and inspiration to help your business stay ahead of the game? Subscribe to our newsletter and join the community of ecommerce leaders successfully navigating the world of online retail.

SIGN ME UP
What are the Benefits
  • Be at the forefront of industry trends

    We develop and implement ecommerce tactics for industry-leading brands on a daily basis. Be the first to hear exclusive insights and learnings.

  • Get a monthly dose of inspiration

    Receive our newsletter straight to your inbox, packed full of useful marketing tips and growth strategies for your online store.

  • Join a community of fellow leaders

    Get to know like-minded entrepreneurs in the digital transformation space. Share experiences and learnings from your ecommerce journey.